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Brand values

Celebrating Diversity

Stay local

Each Golden Tulip hotel is a living of high-end hotel standards combined with the unique personalities of the people who manage it and the local flavour of its location. We draw our energy from the infinite fusion of people, cultures and ideas. When guest stay with us, they enjoy a unique hotel experience and inspiring stays.

Stay successful

Our diversity powers our success, and yours. In today’s hotel market the concept of one size fits all no longer applies. Travelers, whether for business or for leisure, are increasingly discerning and sophisticated, no matter what type of hotel they prefer. They want stays that are less ordinary and more memorable, capable of inspiring loyalty and repeat business. This the Golden Tulip hotel model.

Stay unique

The entrepreneurial spirit of the Golden Tulip hotel chain’s original founders is a core facet of our corporate DNA. We refuse to be a bland chain of carbon-copy hotels. Instead, we are an alliance of investors and hotel operators, united by a common vision of tolerance, open-mindedness and responsibility. No matter how big we get, our hotel guests will always find us to be resolutely human.