Press Room



BRANCHE, RESTAURANT, BAR & LOUNGE OPENS NEW ESTABLISHMENT IN THE NETHERLANDSGolden Tulip’s Branche restaurant chain opens 4th location.

Business partners, loyal guests and the mayor Amersfoort celebrated with Golden Tulip and Tulip Inn staff the official opening of Branche Restaurant, Bar & Lounge in Amersfoort

Amersfoort (NL)/Lausanne (CH), 01 October 2007 – After a successful pre-opening period BRANCHE Amersfoort opened its doors on Thursday September 27th.This restaurant is the fourth BRANCHE to open in Europe, after the successful launch in Hamburg, Düsseldorf and Loosdrecht.

The evening commenced with welcome greetings by Hans Kennedie, and the guest of the evening, the mayor of Amersfoort, Ms. A. van Vliet-Kuiper mentioned the importance of new enterprises in the area. The climax of the evening was a fantastic performance by jazz singer Laura Fygi.

BRANCHE Restaurants, Bar & Lounge is a unique concept introduced by Golden Tulip Hospitality group last year and is a comfortable restaurant, bar and lounge incorporated in the same area. A concept designed to fulfill all expectations offering good quality food and drinks at competitive prices in an informal and relaxed atmosphere while listening to light jazz and lounge music. In collaboration with Outdoor Lifestyle, a specialized outdoor lounge furniture company, Branche Amersfoort offers a comfortable and modern outdoor lounge.

In the coming month BRANCHE will be offering a rich cultural programme for jazz lovers: Lynn Hilton, Daniel Davis, Helsdinski, Julia Bamm and Victoria Urusova are just some of the musicians who will be performing on every night of the week. To view full activity list for the Branche Amersfoort go to www.brancherestaurants.com/amersfoort

Mr. H.W.R. Kennedie, President & CEO of Golden Tulip Hospitality comments: “The new BRANCHE restaurant is a project which we are very proud of. This is the second of many more BRANCHE restaurants we are going to open in Europe. The concept of BRANCHE was developed by Golden Tulip Hospitality, taking into consideration the variety of little factors which make an evening enjoyable, and the experience unforgettable.”

About Tulip Inn Amersfoort
Situated in woody surroundings within close proximity of the city centre and railway station. Thanks to its accessibility, the excellent conference rooms and comfortable hotel rooms, Tulip Inn Amersfoort is the ideal hotel!
The hotel has 94 attractive hotel rooms and 19 multifunctional conference rooms suitable for meetings, conferences and training sessions. All the conference rooms offer daylight, have beautiful nature views and wireless Internet. Culinary pleasures at the restaurant with terrace and the bar. Garden suitable for various outdoor activities. www.tulipinnamersfoort.nl

About Golden Tulip Hospitality Group

Golden Tulip Hospitality Group (www.goldentulip.com), with its head office Lausanne, Switzerland, is a worldwide hospitality company with more than 780 hotels, 76.000 rooms in more than 50 countries. The Golden Tulip Hospitality Group franchises and manages hotels in Europe, the Middle East & Africa, the Asian Pacific Region and the Americas. In 2007, Hotels Magazine has ranked this company the 18th largest hotel chain.

As a multi-brand hospitality firm, the Golden Tulip Hospitality Group offers services in the three, four and five star categories. The three-star concept is the Tulip Inn for the limited-service first-class category, the four-star category falls under the Golden Tulip brand for the Superior First-Class business and Resort hotels and the recently introduced five-star concept Royal Tulip. In addition Golden Tulip offers its services through its commercial alliance with TOP International, a German based hotel consortium.

In the fall of 2006, Golden Tulip introduced BRANCHE, Restaurant, Bar and Lounge. This is a free standing restaurant chain, which will have establishments in most Golden Tulip Hotels and Tulip Inns operated by Golden Tulip. (For more information please visit www.brancherestaurants.com)

For more information, please contact:

Golden Tulip Hospitality Group
Alexandra Alexandropoulou
Corporate Communications Manager
World Trade Center
Avenue de Gratta - Paille 2
1000 Lausanne 30 Grey
Tel: +41 21 641 1957
Fax: +41 21 641 1945

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